Safilo & Tommy Hilfiger Renew Global Sunglass Agreement

Safilo Group, world leader in the premium eyewear sector, announces a global licensing agreement with the Tommy Hilfiger Group through 2015 with an optional five-year extension. This agreement is for the exclusive design, development, production and distribution of Tommy Hilfiger ophthalmic and sunglass products, available Fall 2010. The optical line will be available in optical stores; the sunglass collection will be available in global Tommy Hilfiger retail stores, optical stores as well as department and specialty stores.

"We are very pleased to begin this new and exciting partnership with one of the world's leading premium lifestyle brands," said Roberto Vedovotto, CEO of Safilo Group. "Tommy Hilfiger's global appeal as a prestigious yet accessible brand will perfectly enhance our brand portfolio. This newly signed agreement gives Safilo a wonderful opportunity to develop an eyewear collection for one of the most recognized American brands in the world."

"We are excited to partner with Safilo, a leader in luxury eyewear, as we further develop our global eyewear business," said Fred Gehring, CEO of the Tommy Hilfiger Group. "Safilo's extensive brand portfolio, global presence and distribution network, combined with their high quality and style, complement the brand's aspirational and affordable product positioning. We are looking forward to a mutually successful relationship with Safilo."

Source: Safilo
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Lucky Jeans Partners with Parsons

Lucky Brand Jeans announces the winners of its design competition, a partnership with the School of Fashion at Parsons The New School For Design promoting creativity through handbag design. Maine native and current student at Parsons, Jordan Weymouth Richards and Ethiopian- born, Benyam Assefa were chosen because of their expertise in design and their impeccable craftsmanship. Their bags were designed with the utmost creative spirit while keeping in mind the true aesthetic of the brand. The handbags will debut at retail for fall 2009 in Lucky Brand Jeans stores, major department stores and specialty retailers nationwide.

Story & Images courtesy of Paul Wilmot Communications
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British Fashion Council Supports Designers

The British Fashion Council (BFC) has announced that they will be creating a new support system for designers called "The BFC Vogue Designer Fashion Fund" as a part of their 25th anniversary. 

The fund is partnership with and will be launched at  British Vogue and will provide a British designer with $200,0000 as well as mentoring and support. The goal is to help British Designers become global brands.  

In order to be considered designers must have an established business, be UK based, have UK and International stockist, and support from UK and international media.  Applications for eligible designers must be received by December 2nd. 

Source: Fibre 2 Fashion

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Malaysian Fashion Week Partners with eBay

Fashion Meets Technology with the partnership of Malyasia International Fashion Association (MIFA) and eBay, the world's largest online shopping community.

Malaysia International Fashion Week (MIFW) has announced eBay Malaysia as the Official Online Partner and their new micorsite, www.ebay.com.my/fashion, will feature local established designers.

Shoppers will be able to log on and purchase from known Malaysian designers including Tangoo, Tom Abang Saufi, Asian Atelier by Alin Anuar, Eclipse, plus many more. Malaysia is attempting to form amazing partnerships to increase the benefits of ecommerce during fashion week.

Currently, eBay Malaysia most popular category is already fashion and according to the South-East Asia eBay Director, Allis Ghim:

“With an apparel business approaching US$5bil (RM17bil) annually and 89 million active users worldwide, eBay is thrilled to present to the participating M-IFW ‘09 designers a new and innovative sales channel in today’s competitive retail environment.”

Source: The Star Online

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Another Contender for Global Fashon Dominance

Back in August we wrote a post entitled Move Over Paris and Milan...Turkey Wants In documenting Turkey's quest to become an international fashion city. Well, it looks like Turkey is not in the running alone. 

At the close of Seoul Fashion Week, Mayor Oh Se-hoon continues his quest to make Seoul the world's fifth fashion capital as well, after Paris, New York, Milan and London.  Global fashionistas around the world are acknowledging that Seoul is not playing around, they really want the spot and have pushed aggressively for the past years.  For example, over 2.5 billion went into organizing fashion week. And the money chain doesn't stop there.  The city announced earlier this year that it would invest over 10 billion toward creating studios and manufacturing clusters in order to house the 100 new designers.  They are also launching "Seoul Collection in Global Fashion City", a program that will relocate about 20 designers to fashion capitals around the world.

So why the sudden rushes to become a fashion capital, especially with global consumers not buying? We have a theory. Very rarely, the secretive 300 billion dollar fashion industry does a major redesign...and now is the beginnings of a massive change. Print is dying while online seems to grow by leaps and bounds, the economy recently knocked New York City from its number one position which as put the word "change" in the air.  Trust us, change is coming and we think international cities around the world are feeling this and are beginning to take advantages of these new and rare opportunities. 

Source: Korea Hearald

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15 Year Old Model Takes Paris By Storm

15 years old 5 foot 11 inch model, Shena Moulton, has made a major international splash as the new black Caribbean model.  If you haven't heard of Shena yet, you will soon.  She is the youngest Jamaican model to be signed to an international agency, Muse Models, in 2007 at 13 years old after winning a competition called Fashion Faces of the Caribbean. However, this summer she has seen incredible press and international bookings. 

During her first season at Paris Fashion week, Moulton did 11 shows including Louis Vuitton, AF Vandervost, Kenzo, and more.  IN New York, she walked for Calvin Klein.  The buzz worldwide hasn't stopped since her appearance.  GAP Japan recently featured her and Pharrell Willians in their new international campaign. 

"I am very proud of myself 'cause I've been doing so good, so well in Paris," Moulton told The Sunday Gleaner. 

"It was more than I expected. The experience is good, it has been more amazing. I couldn't ask for more. Paris was especially great," Moulton said.

Source: The Jamaica Gleaner

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"The scandalous truth is that the majority of workers in the global fashion industry rarely earn more than two dollars a day in an industry worth more than £36bn a year in the UK alone. Many have to work excessive hours just to get this meagre amount and have no possibility to earn wages needed to properly feed, clothe, house and educate their families."

That strong and shocking statement can be found in a new report called Let's Clean Up Fashion: The State of Pay Behind the UK High Street(.pdf). It was published by Labour Behind the Label, a sweatshop campaigning group that is criticizing UK retailers for not paying hundreds of thousands of workers what they need to survive, support their families and lead a normal life.

Maybe this is the reason why New York's Garment District is failing. Back in the 50's almost 80 percent of garments were purchased and produced there, today maybe 3%. This epidemic was caused because garment exporting countries are setting their minimum wage so low that it effectively attracts British retailers' looking for cheap fashion that's then market up making up the multi billion dollar business.

Whatever your thoughts, this report is definitely worth reading.

Source: War on Want
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Bel Esprit Showcases Nation Designers

The Bel Esprit Showroom continues to promote talented and innovative designers who create contemporary collections that respect the world and its inhabitants. Bel Esprit a welcomes new group of artists from couture to sportswear that are changing the fashion landscape including:

Article 23 - Article 23 is committed to following the Universal Declaration of Human Rights and adheres to the principles of Article 23 of that Declaration guaranteeing fair labor and trade practices in the production of their collection.

Room To Roam - Germany company room to roam brings precision construction to streetwear. The collection is filled with cutting edge pieces that will last forever in any wardrobe. Many of the pieces are reversible offering a number of style options. All of the pieces are made from eco-friendly fabrics, and are locally produced in fair wage factories in Germany to reduce the collection's carbon footprint and to support local industry.

Emesha - London collection Emesha presented a collection with a nod to the sport set. Clean lines, crisp tailoring, and comfortable styles were the key to her success. Her simple and elegant white sheath dress, perfect for business and after 5 occasions, was the most popular, with editors already asking where they could buy it.

Indigenous Designs - Using refined knits, Indigenous Designs merges a new delicate minimalism with a sporty contemporary design for a fresh look. Numerous collections also feature vintage inspiration and subtle femininity, with silhouettes offering a sense of grace and fine detailing reminiscent of another place and time.

Boutique Ethique - Boutique Ethique designer Linda Row believes that designing clothes in this Century requires an awareness of the environmental impact of all raw materials used, from growing the fiber to manufacturing and coloring the cloth. The London-based company Boutique Ethique adheres to the slow fashion movement, creating a timeless collection of stand alone pieces featuring sculptural inserts and artisan detail.

McColl&Clan - American designer Lusmila McColl believes in giving fashion a new life. To support the local industry of the Hebrides Islands, the McColl&Clan collection uses Harris Tweeds in new, contemporary designs for men and women, offering high fashion from a centuries-old traditional wool. The wool is locally grown, hand-spun and woven, and dyed with vegetable dyes.

This new group of talented designers adds exciting fashion to the Bel Esprit Showroom, joining creative, contemporary and avant-garde collections from around the world that respect the environment and human rights. Editors and buyers applauded the Bel Esprit designers showing at the Ethical Fashion Preview and are looking forward to New York Fashion Week in February where more designers will show the world that fabulous fashion can have a conscience.

Source: Bel-Esprit
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The Collection That Traveled The World

Oscar de la Renta took New York Fashion Week by storm on Wednesday by sharing his Spring 2010 collection that we may be dubbing as this year’s "global" collection. Each piece looked as if it came from a fashionistas closet that visited Africa, Asia, South America and many other global destinations with style and grace.

Elements like safari jackets, linen pants, white blouses, purple embroidery and more made us think that maybe Oscar has a little secret of his own...maybe he has a travel bug. Whatever the reason for this refreshing collection, we are inspired to travel and do it in style.

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Fashion Benefit Of The Year

Orlando, the largest outlet shopping center in the southern U.S. and second largest in the nation, announced today the outlet shopping destination and Celebrity Stylist Robert Verdi will host LUXE 2009: The Fashion Benefit, the region's premiere shopping event to benefit the Orlando Ballet and other charitable organizations in the Orlando area, Thursday, October 8 from 6:30- 11:00 p.m.

The exclusive evening of designer shopping, fashion and charity will be sponsored by Orlando Style Magazine and will feature Prime Outlets - Orlando's grand collection of more than 175 designer and brand-name stores and include one-night-only savings on top designer brands.

Verdi, a celebrity stylist, noted fashion critic and television personality most recently seen on TV Land's "She's Got The Look," The Style Network's "Fashion Police" and the Discovery Home Channel's "Surprise By Design," will host a runway fashion show during the event featuring some of the world's most renowned brands including Saks Fifth Avenue OFF 5TH, Neiman Marcus Last Call, kate spade, St. John, Betsy Johnson, Judith Ripka, Brooks Brothers and many more. LUXE 2009: The Fashion Benefit will also feature cocktails and hors d'oeuvres, modeling and musical entertainment throughout the center.

"LUXE 2009 will bring style, culture and charity together in a single fashion-forward event," said Prime Retail's Senior Vice President of Marketing Karen E. Fluharty. "Prime Outlets - Orlando is globally recognized as a top shopping destination for frugal fashionistas and this event is a celebration of their love of culture and luxury brands."

"We are excited to be a part of the LUXE 2009 event and look forward to building a great relationship with Prime Outlets - Orlando," said Orlando Ballet's Artistic Director Robert Hill.

In addition to offering up to 65 percent off regular retail prices every day, Prime Outlets - Orlando's luxury brands will also offer incredible sales and exclusive discounts during the event and one lucky guest will win a $500 Prime Outlets shopping spree.

LUXE 2009: The Fashion Benefit will be held in a tented area between Neiman Marcus Last Call and Saks Fifth Avenue OFF 5TH and is open to the public. Admission is $10 per person and ticket.

Source: Prime Outlets
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Fashion Night Out Revives Shopping for One Day

From London to New York, from Phoenix to Milan, Fashion's Night Out, last night, was a huge hit as thousands and thousands and thousands of fashionistas hit the streets and went shopping in order to try and boost the economy.

With the biggest recession in US history in 70 years, customers came out in droves to support the economy and get the shopping bug going again. And the stores definitely wooed customers, from free cocktails, live music, free food, hand massages, and giveaways, customers felt special and stayed around for hours at a time. Stores in other fashion centers, including in Britain, Italy, France, Greece, Russia, Brazil, India, Spain, China, Germany, Japan and Taiwan, joined in the shopping extravaganza.

Even Anna Wintour, who started the initiative, made some rare public appearances. Plus, Fashion's Night Out T-shirts flew off the shelves. Even those who didn't buy got to see the new fashions and put a few items on their wish lists.



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Dsquared Honored At Canada's Walk of Fame Gala

Canada's Walk of Fame Gala is coming this weekend and celebrity presenters such as Nelly Furtado and Rachelle Lefevre have ensured this event will be one not to be missed.

The list of inductees are pretty impressive as well and include Sex and The City's Kim Cattrall, comedian Howie Mandel and rocker Tom Cochrane. However, our eyes are on the identical twin fashion designers Dean and Dan Caten and their line Dsquared. According to New York Magazine:

"Helmed by brothers Dean and Dan Caten, the Dsquared label combines outdoorsy details (fur-trimmed coats, plaid, chunky knits) with a glam-rock aesthetic (deconstructed corsets, biker jackets, hand-stitched denim). The attire, and the denim in particular, is a favorite among musicians like Justin Timberlake, Christina Aguilera, Rihanna, and Madonna, who asked the duo to create more than 150 pieces for her 2002 Drowned World Tour. The brothers opened their flagship store in Milan in 2007, complete with an exclusive Champagne bar, and subsequently launched locations in Capri, Kiev, Istanbul, and Hong Kong."

We wish the twins luck, we love their new collection and their take on fashion.

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Move Over Paris and Milan...Turkey Wants In

It seems the race to be the most fashionable city is on, and some who have been left off of the list, they want in. Turkey wants the city of Istanbul to be one of the top five fashion capitals with Paris, Milan, New York and London; and they have a pretty aggressive plan to get there.

Turkey, rarely heard of when it comes to fashion, has been involved for a long time. Their reputation for textiles and production of Gap and Dolce & Gabbana cannot be overlooked, which is why they believe Istanbul can be the next fashion capital. Enter Hikmet Tanriverdi, the Chairman of ITKIB, which is the body that represents manufacturers and designers in Istanbul.

Tanriverdi has big dreams, especially after his Istanbul Fashion Days, the first event that introduced designers and brands to the international press and buyers. His enthusiasm has brought in the support of government. Why? Because regardless of anything else, 55% of Turkey's exports are to Europe, and 82% of those are in apparel.

Their deadline...2023...the goal...Istanbul will become a new fashion hub...our verdict...they have a good chance.

Source: Middle East Online

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The Death of New York?

Unfortunately, the USA recession has taken more than just jobs and businesses, it has taken titles too. It was recently announced that New York is no longer the fashion capital of the world, After 5 years in the number one spot, the Big Apple was surpassed by Milan, the home of Gucci, Prada, Armani and Versace. Rome and Paris was also passed up by Milan.

Although New York came in second, other USA cities surprisingly made a comeback... Miami too the list at number 13 for it's fashionable swimwear that is seen across the globe.

However, New York City is not going down without some impressive numbers. Although they lost their number one spot, they still emply over 175,000 fashionistas/fashionistos and generate about $10 billion in wages... still pretty impressive.

Source: am New York
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DANSK Relaunch with 22nd Issue

DANSK Magazine, covered by the beautiful Gisele Bunchen, launched its 22nd issue Thursday.

DANSK Magazine is an international fashion title published in English. Though the magazine had a slowing period, it is now totally rejuvenated as a biannual publication, newly transformed in all ways possible across each spread.

The magazine, led by top photographer, Nino Munoz, chose Brazilian beauty Bunchen as the feature story.

“Gisele is the perfect poster girl for the signal we wish to convey: a grand transformation of DANSK as a leading international fashion magazine, a depicting global fashion phenomena for a Nordic-influenced point of view,” Editors in Chief, Uffe Buchard and Kim Grenaa, said.

The new publication, first founded in 2003, is a witty, intelligent and opinionated piece of artwork distributed in 20 different countries. Other featured stories include DANSK’s belief that grey is soon to be the new blonde and the new, wild craze of butch models.

“It recently hit us that DANSK is the world’s most independent fashion title. Safe to say, being an independent women isn’t always trouble-free, but at least no one gets to tell this lady what to wear or how to wear it,” Buchard and Grenna said.

Source & Image: Te-Dore.blogspot.com
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Indian Fashion Industry Named Fastest Growing by WGSN

WGSN, the world’s most respected style and fashion predictor, announced that after analyzing business and strategic updates around the world, India is the fastest growing market.

The Indian Fashion industry is booming due to a large variety of local designers and the wide area of market size. Also, fashion is slowing becoming a top priority for Indian consumers, further boosting the growth and popularity.

“With a rich and diverse cultural history and huge talent base, we believe India has the potential to play a major role in global fashion Industry,” Juliet Warkentin, Head Content WGSN, said. “And at WGSN we want to share our knowledge and experience to partner with the Indian fashion industry in their quest to be world class players.”

Source & Image: Fibre2Fashion.com
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New Webcast Series, “The Road to Fashion Week”

Imagineering Style has created a new webcast series with the help of MediaSyndicate and YouTube called, “The Road to Fashion Week.”

The twelve week series will feature designers and collections for all over the world. There are 15 participants total with no elimination periods. The judges range from a wide range of professionals in music, television, buyers and celebrities. Each designer will receive points and at the end of the show, whoever has been awarded the most points will show their collection at New York Fashion Week.

Each week the designers will face a challenge to design for, and then interviewed individually at their design studios around the world and aired online. But don’t be fooled by it’s catchy title and fun plot, this is not a reality TV show.

“This is not a reality show,” Patrice, CEO of Imagineering Style, said. “This is a chance for the world to see fashion talent from all over the world! We truly have assembled fashion designers from across the globe.

“Never before has there been such a unique international group of talented Fashion Designers combined in such a challenging arena while the world watches.”

Source: MediaSyndicate.com

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Project Earth Day Winner: Stacy Longo

Project Earth Day’s eco-runway show took place in April in NYC, proving that eco-friendly collections are not just a trend, but are becoming a reality. A whole four months later, they’ve finally determined this year’s winner, Stacy Longo.

Stacy Longo is an FIT student who won the contest because of her hand-woven outfit. The inspiration for her design? She hates seeing things wasted:

“Being in the studio all day, I saw that there were so many scraps of fabric being left there and wasted,” Longo said. “I wanted to make something out of them.”

But it seems like the judges didn’t believe the jumpsuit looked like it was made out of scraps.

Project Earth Day as been going on for three years now and hopes to pursue into the future. Check out a video from this year to see what some of the more established designers are creating from around the globe and what the NYC event is like.




Source: EcoFashionWorld.com
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Premiata to be Sold in Berlin

As Berlin slowly takes title to be the newest fashion hotspot, it’s credibility hightens with the announcement of the opening of Italy’s urban chic label, Premiata.

Premiata’s growing popularity in the German country and persuaded creative director, Graziano Mazza, to open a second boutique in Mitte, Berlin—the place for fresh and bold innovation in the fashion industry.

Premiata was developed by Mazza in 1995. Mazza turned his four generation, family-run, classic shoe production company into a chic, modern footwear boutique. Since 1995 the shoe line has expanded into men’s and women’s clothing collections and accessories.

Premiata’s new boutique will feature the White collection, a new line inspired by the casual, cool style of the 1980s era.

Source & Image: JCReport.com
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Swarovski Entitles Designer Suzi Roher to Create Fashion Belt

Suzi Roher, the Toronto based belt designer, created Swarovski’s newest one of a kind fashion belt.

The belt will be displayed at Swarovski’s showroom at the Rockerfeller Center in New York and will travel to various events around the country.

“Swarovski is a world leader in a man-made crystal,” Roher said. “They are recognized for their strict demand for quality and design. Being a part of this and their brand reflects strongly on us. We jumped at the opportunity to participate.”

Roher designs her fashion belts custom and handmade, inspired by the theory that all women enjoy a little bit of fantasy in her wardrobe. Roher has always used Swarovski crystals in her designs, and you’ll see she went all out in her Holiday 2010 collection.

Source & Image: Fibre2Fashion.com
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Montblac Opens Boutique on Rodeo Drive

Montblanc announced on July 30 that they are adding a boutique in Beverly Hills.

On August 3rd, the luxury boutique will open their collection to Rodeo Drive with an official ribbon cutting ceremony. The boutique will not only house Montblanc’s classic collections, it will also sell one of a kind goods that are exclusive to the location—think men’s and women’s diamond pieces, jeweled writing instruments, handbags and a brand new collection of colored gemstones.

“Montblac is a world-class brand and we are very excited to open our new flagship location on Rodeo Drive,” Jan-Patrick Schmitz, President and CEO of Montblac in North America, said. “We are very proud to have an even greater retail presence in Beverly Hills.”

The label has always helped people in need, and they will continue to do so. Montblanc recently announced their campaign in support of UNICEF. The “Signature for Good” collection was designed around this campaign, giving 10% of the retail price to UNICEF.

Source & Image: GlobalFashionReport.com

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South Africa’s Black Coffee Collection Hits the Big Time

Black Coffee, a fashion label from South Africa, has beat out the competition within its continental boundaries, and is headed off to Europe and other parts of the world.

Black Coffee won Mercedes-Benz 2009 Award for Fashion by flaunting South Africa’s heritage through bright and contemporary designs.

The line was founded in Johannesburg ten years ago by Jacques van der Watt. In 2004 Danica Lepen joined the team, stretching the label’s collection. The newest collection features designs that specifically remind viewers of colonial Africa—think oversized helmets and mosquito nets.


“We have started using a lot of hand-dying, printing and beading methods,” Watt and Lepen said. “This gives each garment a unique, one of a kind, feel.”

In celebration of their accomplished label, Black Coffee will open a new store in collaboration with label, Love Jozi, in Johannesburg this September.

Source & Images: JCReport.com

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Prada’s Fall 09 Fashion Show Spikes Goth Look

Prada’s fall 2009 fashion show’s black liner and stiff designs start the newest look: goth.

E!’s celebrity Kim Kardashian picked up the rising fad for her new look this fall.

“Since vampires are all the rage right now, Troy Jensen (Kardashian’s makeup artist) and I thought it would be cool to try out a more gothic, almost sinister look!” Kardashian blogged. “It is so unlike anything I’ve ever done!”

Since we know Kardashin changes her look every few months, it only leaves us wondering what she’ll come up with next!

Source & Kardashian Image: Usmagazine.com

Prada Image: Fabsugar.com

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New Solution to Covering Tattoos, Scaring, Skin Conditions

Former Sheriff Deputies created a new product to assist military and law enforcement personnel cover up their tattoos, other than wear-away make up or crazy huge Band-Aids.

This new product, called Ink Armor cover up sleeves, is just as it sounds: a sleeve that slips onto your arms and covers up all variations of tattoos, scars, skin conditions, etc. The sleeves, selling on inkarmor.com, come in light colors and tan colors, full sleeves and half sleeves. You don’t have to worry if you live in a hot weather climate either; they are very breathable and comfortable.

“They offer a way for people to express themselves with tattoos and still comply with their employer’s policies,” Mo Nelson, co-founder of Ink Armor, said.

Source & Image: GlobalFashionReport.com
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Gap Inc. Releases Holiday Line

Global fashion brand Gap Inc. is hoping for a cozy, indoor winter season, according to their new clothing line.

This season, the three Gap Inc. brands Gap, Old Navy and Banana Republic will be selling a combination of comfy, casual, indoor styles—perfect for your friendly, Holiday cookie swap.

Though the styles and fabrics are soothingly cozy, Gap Inc. chose a variety of eye-catching, cheerful colors to suit any personality this winter. Between the lumberjack plaid jackets at Gap and the moccasin slippers printed with Scandinavian knit patterns at Old Navy, the three stores have cooked up enough to fill up your wardrobe.


As always, men’s, women’s and children’s collections hold fast to their plaid designs, following suite from past seasons.

These pieces aren’t just suitable for personal use either. Even Gap Inc.’s Banana Republic is selling off chic accessories retailing under $100.

Source & Image: YahooNews.com
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Gareth Pugh's Cut Out Tops A Popular Hit

The cut out trend started fresh early this year. Popping out in magazines, showrooms and runways alike, this chic, casual look hit the big time.

Though the designs are more prominent in this years fall fashions, we are eager to wear these lightweight styles through the summer heat.

However, no one has created this signature new look like Gareth Pugh and his rockinrolla top. The tight, slashed torso reveals skin in a sexy, yet stylish, way. Letting the cool air in and keeping your aurora, not your skin, hot.

Gareth is no stranger to the spotlight or creating trends that make a huge splash. The designer made his design premier at London Fashion Week in 2006 and hasn't looked back since. British Vogue called his Spring 2007 collection "an incredible, unmissable show" where "his genius is undeniable." And his most noted accomplishment was gaining the support and respect of American Vogue Editor and icon Anna Wintour.

Source & Images: JCReport.com

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Berlin Designers Combine Smarts, Invent Aschön

Claus Arnold and Mila Micic, two designers from Berlin, combined their impressive design backgrounds to reinvent the traditional silk scarf.

Debuting this fall, Arnold and Micic’s new line, Aschön, will artistically change the way we see scarves. Aschön means “atypical beauty” in German; a sentiment clearly portrayed in these graphic, multi-layer designs.

The scarves are true creations of the duo’s Academy of Fine Arts Berlin-Weissensee upbringing. Each scarf is available in limited edition quantities, only 200, and offer luxurious sizes, 110 x 110 cm and 128 x 128 cm. Aschön’s scarves are digitally printed on the highest quality silks and hand-rolled at the edges in Germany.

Source & Image: JCReport.com

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Escada on the Downhill

Escada, German’s fashion hub, announced last week that their finances are running low and face a debt construction deadline on July 31.

Almost half the creditors Escada needs to accept a bond exchange has agreed to it. Escada must convince their bondholders to change out their old notes for cash and new notes—amounting to 40 cents per one dollar. If Escada’s creditors don’t make the switch before the end of the month, banks will not discuss a new loan to support a capital of $41 million.

Escada was founded in 1976. Presently, the company has 182 stores and 225 franchises in more than 60 countries across the globe.

“Without a successful restructuring of the old loans, bankruptcy in the short term is unavoidable,” Escada chief executive, Bruno Saelzer said.

Source: New York Times

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Mercedes-Benz Fashion Week Again Makes Success of Swim Week

Models strutted 2010 swimsuits by Fiber, Poko Pano, Diesel, Ed Hardy and others at this year’s Mercedes-Benz Fashion Week Swim in Miami Beach, FL.

The annual fashion show, made 80% of bare skin, is held at the Raleigh Hotel each year. Starting July 15, and ending July 19, celebrities, supermodels and guests sat poolside, sipping cocktails as they watched the models walk along the Raleigh’s beautiful Art Deco pool.

As always, the show attracted quite a crowd. The photos of the runway say it all; and judging by the pictures and the press, it’s obvious why Mercedes-Benz Fashion Week Swim never fails to impress.

Source: Gossipcenter.net

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The Big Screen Takes Secrecy Out of Fashion Industry

Fashion and the movies, across the globe, are colliding together to offer those who have only dreamed of Jimmy Choos to see the fashion industry in action. It all started with Sex and The City... Carrie, Samantha, Miranda, and Charlotte attacking New York with the fervor of a seasoned fashionista. The camera would zoom into their shoes and their accessories causing women around the world to covet the latest everything.


After that, it was a snowball affect. The Devil Wears Prada follows Anne Hathaway as she falls in love with the pretty and ugly side of the fashion business...watching her transformation literally made hearts beat faster with possibilities. Confessions of a Shopaholic made recessionistas everywhere smile with pride as they held their Hermes' scarves closer to their hearts. Bruno caused us to laugh at ourselves and not take everything too seriously, reminding us that fashion is entertainment, no matter how we look at it.

Then, the documentaries started pouring out. 11 Minutes by Jay McCaroll showed us that making it in fashion is not as easy as it seems, this multi billion dollar industry requires that even the best pay their dues. Valentino also allowed cameras into his life as he globe trotted around the world, with his dogs, leaving admirers on the edge of their seats wanting more.

And now, Anna Wintour, Vogue Editor-In-Chief, rumored to be the meanest woman in fashion, whom the Devil Made Prada was based upon, is releasing her documentary, The September Issue, on August 28th of this year. It follows Wintour as she puts together the September issue of Vogue, the issue that sells to 13 million people each year. Trailer is below:



A long time ago, the fashion industry was a secret shared by only the insiders. No one else was allowed inside. However, due to stores like Forever 21, H&M, and Target, movies like The Devil Wears Prada and September Issue, and this economy, outsiders are welcomed into this world; not as a member, but as a onlookers who feed the glamorous what they need...the spotlight.

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Hong Kong Fashion Industry Focuses On Design

Hong Kong is re-strategizing their fashion industry due to the recent big drops in clothing exports. As a result, everyone, including the government, is stepping in to make sure Hong Kong stays Asia's fashion center. Here are some of the changes they are making:

• Hong Kong Fashion Week is now mixing their runways with trade shows. This encourages retailers, line reps, and buyers to have more than one reason to attend the shows.

• Hong Kong Fashion Week is making sure the focus is about the designers and not entertainment. Hair, makeup, show and accessory companies are sponsoring designers to ensure they have the bucks to be in the shows. This is a great system of support because now designers are less likely to drop out and sponsors win because they want to be associated with a stand out designer.

• Hong Kong designers are changing the way they make their clothes by focusing on Asian consumers. Because apparel exports are dropping, Hong Kong designers are now focusing on their supportive and lucrative clients right at home.

• The Hong Kong government is putting 1.3 million dollars back into the fashion industry to ensure creativity continues to pump. The balance of fashion and entertainment is a goal of the reinvestment. They want the audiences to enjoy the shows and the industry, but they want consumers and buyers to shell out the bucks.

As a result on the new focus on design and not entertainment, students are finding jobs, sponsors are supporting designers, and consumers are beginning to enjoy their one of a kind "un-western" designs. It’s a great model for other fashion weeks and fashion cities going forward to examine.

Source: VOA News.com
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Global Fashion Billionaires

Bernard Arnault of LVMH

The Forbes report is out. Who are fashion's big money makers? Whether you want to admit it or not, fashion is a multi billion dollar industry. Everyone in the world has to wear clothes all day, everyday. Just like any other industry, fashionistas have racked in billions and billions of dollars. Who are they, where are they from, and how did they do it? Let's take a look at the top 5:

Number 1: Bernard Arnault
LVMH....$16.5 billion
That's right, fashions top earner makes 16.5 billion dollars. It all started from an investment Arnault made using his fathers construction fortune. He put $15 million from that business to buy Christian Dior in 1985...Today, he's the richest man in France, he owns Fendi, TAG Heuer, Louis Vuitton and more.

Number 2: Philip Knight
Nike...$8.2 billion
Knight owns Nike, there's no other explanation need. Today it’s the largest shoe company in the world that started out with him and a coach in 1965.

Number 3: Francois Pinault & Family
PPR...$7.6 billion
Never heard of PPR? No problem because we know you've heard of Gucci, Yves Saint Laurent, Puma, Chadwicks, and Learner. These luxury and recessionista friendly brands have made the family billions. Fracnois is also a billionaire of fashion and lifestyle. He also owns a winery that's been around since 1331 and a personal art collection to die for.

Number 4: Fisher Family
Gap...$4.9 billion
Gap, the music and jean store started in 1969 in San Francisco and became public in '76. Seems fashion billionaires love their art, Doris and Donald, founders, own a large contemporary art collection that's would make many envious.

Number 5: Ralph Lauren
Polo Ralph Lauren...$3 billion
You all know Lauren as an American luxury designer who focuses on apparel, luggage, furniture, fragrances, and now watches. Polo is seeing some bad times right now, with shares down by 30% since last summer, the brand is getting hit hard. .

Source: Forbes
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Is Emma Resurrecting Burberry Profits?

Burberry hadn't been reporting the best sales recently, but a magical actress has changed the companies UK sales. Ever since Emma Watson was featured in the Burberry ad campaign, Britain says sales in the stores went up 12 percent in the last three months.

That's pretty amazing for one endorsement campaign. However, Burberry had recently taken all the necessary steps to ensure that they are surviving the economy.

They made the appropriate cuts and got the expected results. They reduced inventory by $50 million and created a $50million efficiency program. They shed 15% of its workforce last year (170 from their sewing facilities).

It's certainly sad to hear of people losing work, but with the right precautions, Burberry will be hiring again, very soon.

Source: Mail Online

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Michael Jackson's Clothing Line Coming Soon

Here's some news that is sure to get gobal attention. Seems like Michael Jackson's line of clothing will still be coming out despite his death, giving fans around the globe something to look forward to.

This 300 piece collection of clothing and accessories will including the signature red jacket he wore in Thriller, wine glasses, sleep masks, belt buckles, handbags, tea sets, and much more.

The great part about the launch in the United States is that not only did Michael approve all the designs, but he also helped design many of the items. They were supposed to be released with the launch of his concert in London, but do to the pop stars death; they'll be released a little differently.

The line will come out soon and will be sold not only online but also in Target and JC Penney. We are pretty sure that this will probably be a "sold out" experience, so stay tuned here for all the latest news about the release so you can grab your good first. .

Source: Fibre 2 Fashion
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Swarovski Opens New York Store

This upcoming Spring, Swarovski launches its new concept store, Swarovski CRYSTALLIZED in New York City. The exciting part is that the new store will allow consumers the opportunity to customize their jewelry as well as purchase the extensive ready wear collection.

Besides their amazing ready to wear collection, you can also get a personal stylist when you walk into their new store as well as digital and interactive fun. According to Swarovski:
"For those who require a helping hand, interactive fun can be had with two specially created software tools. The online Jewelry Store’s design tool allows customers to discover their design preferences and create customized pieces. The tool can be used at home or in-store, where staff can offer hands-on guidance. It offers a whole range of individual templates, where crystal colors, shapes and cuts can be altered."

After you go through the process, your designs are made to order and can be picked up at the store in two weeks. The personal stylist can also help you pick jewel shapes and color based on your hair, eyes, skin tone and facial features.


Source: Fibre 2 Fashion
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Another new movie is being launched about the life of Coco Chanel. However, this movie will be focusing on the life of Chanel after she became famous. Coco was a pioneering woman who allowed women to feel powerful all over the world because of her clothing and her revolutionary fragrance.

Before Coco became famous she was an orphan and an ambitious soon to be business woman. The new movie is based on the book L'irreguliere. Check out the trailer:



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Christian Lacroix Says Goodbye

You think Micheal Jackson's death was a global mourning? How about the fact that Christain Lacroix announced Tuesday that his Paris fashion show would most likely be his last haute couture show.

However, the reality of fact is that Christain Lacroix is a victim of the economy, money was so tight that his friends and supporters had to pitch in to make the show happen. Only 12 models were paid, a shoe company donated the shoe.... an embroidery label worked for free.... the list goes on. Here are some qoutes from some of his admirers:

"People are very moved," said Didier Grumbach, who heads the Chambre Syndical, which regulates Paris' haute couture labels. "There's no question he is an artist and needs to express himself. The difficulty is that we are in an industry, we are not in contemporary art."

"I must admit I was really touched because for me, he is simply the greatest," said longtime fashion critic Isabelle Chalencon

"It's simply not possible that a label like this one can disappear," said Chalencon, a journalist at France-2 television.

"I can't think this is the end," Lacroix said in a backstage interview. "It's the beginning of something, I hope."

The most touching moment of the show was when Christian made his final lap around the catwalk as fans held up a banner that read "Christian Lacroix forever".

Source: Associated Press
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Lagerfeld Praises Chanel Number Five

Giant replicas of Chanel number 5 perfume bottles were an unforgettable and noticeable presence on Karl Lagerfeld's haute couture show at the Grand Palais last night. Not only did Lagerfeld remind the fashion industry that during hard economic time, ingenuity, like fragrance and other products, can help the keep fashion houses afloat. Coco Chanel not only understood that, her fragrance continues to be a favorite today.

The show was stunning, but we loved the way reinvented some of Chanel Classics including the day suit. Check out the innovative recreations:

Source: New York Times, Associated Press, The West Australian
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